Entering the cyberdebates, Scott Rettberg moves beyond technique and proposes a more generative approach to hypertext, in which an author's intention and poetic purpose have a role.
Bringing the queston of 'textuality' into the cyberdebates, and refusing the conservative oppostion between contemplative reading and gaming, Daniel Punday argues that critics should embrace spinoff culture as a model for electronic writing.
New media in a book, metafiction in hypertext: the printed book, as yet, is the more hospitable medium. (The New Media Reader; Figurski at Findhorn on Acid.)